Transforming insights into your next big opportunity.

Your Journey with LUKiN

From the initial conversation to the final strategy activation, we transform insights into actionable plans tailored for your success.

The (Vital) Role of
Market Research

The journey of a startup is filled with challenges and uncertainties, with the statistics reflecting the stark realities of the business landscape.

Startup Failure Rates by Stage:

• 20% failure rate by the end of the 1st year

• 30% failure rate by the end of the 2nd year

• 50% failure rate by the end of the 5th year

• 70% failure rate by the end of the 10th year​​. (Fundera)

The number one reason for startup failure is misreading market demand, found in 42% of cases. (CBInsights)

Other significant issues include ineffective pricing/costing strategies (18%) and neglecting customer needs (14%). (CBInsights)

Individual venture capital firms receive more than 1,000 proposals a year, making standout pitches crucial.
(Money Crashers)

1 in 4 businesses, surveyed by the NSBA, were unable to receive the funding they required, limiting their growth. (Fundera)

At LUKiN, we understand the hurdles startups face and the importance of getting it right from the start. Take our Interactive Assessment to evaluate your market research position and outline your next steps.

Real Impact, Real Feedback

“I had the pleasure of working with Irene in a complex Market and Customers Trends analysis project. Her expertise and professionalism were evident from the start. Not only she managed to understand the existing data but also proactively identified and suggested additional datasets that significantly enriched our analysis, delivering insightful and visually compelling reports that exceeded our expectations, enhancing our decision-making process. I highly recommend her for anyone in need of superior Market Research and Data Analysis services!”

- Urbano da Veiga, Founder

"Collaborating with Irene has been a game-changer for rocket50. Her in-depth market analysis and tailored investor pitch have unveiled crucial growth opportunities and refined our approach to potential investors. We've recently expanded our partnership to include fundraising support, and Irene's strategic guidance has already set us on a promising path. I highly recommend to any business looking to enhance their market strategy and fundraising efforts."

- Marie Jerusalem, Founder

“Working with Irene has been the most incredible experience. She always blew me away with the speed and accuracy of her data analysis. Delivered with such passion and thirst for uncovering novel insights in our data. Thank you for being a wonderful and inspiring individual, together we made amazing work happen.”

- Bex Winter, Founder

“Throughout our collaboration, Irene played a crucial role in shaping the design of our research instruments and methodology. She ensured that we collected valuable, actionable, and relevant data, with a focus on maximising output reliability and minimising bias in our research approach. Irene's leadership during the data processing and analysis phases has been outstanding. She provided the team with confidence in interpreting the data and crafted digestible, shareable, and actionable reports. Her dedication and professionalism are remarkable, and her sincere passion for her work was felt by the entire team."

- Alice Bellini, Founder